Senior Product Designer at Whatfix
Finding simple solutions to the
problems that matter most.

Seamless troubleshooting experience

Diagnostics panel

Surface missing flows, smart tips, launchers and pop-ups across every preview mode.

Self-service debugging

Cut support tickets and resolution time by letting authors resolve visibility issues on their own.

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Diagnostics panel in preview mode with onboarding toast for diagnosing content while previewing.
Pop-up diagnostics explaining precedence conflict with reference code and suggested fixes.
Flow diagnostics showing completed and failed steps with element-not-found error detail.
−35% Support tickets reduced after launch
−85% Root cause analysis time reduced
"Diagnostics tool helped us resolve issues faster and made us resolve content without reaching out to anyone."
Srinivas, VP Microsoft

NDA protected

Reimagining Whatfix content creation

Studio Editor

Create flows, pop-ups, tooltips, beacons and launchers from one guided surface.

Guide · Show · Ask · Analyze

Build, preview, validate and measure content without switching between five different tools.

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Studio editor with Guide, Show, Ask and Analyze tabs and content type picker.
Studio content creation cards for Readymade content, Flow, Pop-up and Tooltip.
100% Self-servicability
84 System usability score
"Creating content within Whatfix has been so seamless that it resolved many long-standing issues we previously struggled to address."
Pritham Icertis

Campaign creation without leaving the platform

Guided wizard

Run the full ads loop inside SellerApp without Seller Central exports, spreadsheets, or sync lag.

Multiple ad groups

Batch ad groups under one campaign with product targeting, bids, and review before launch.

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SellerApp campaign settings wizard and analytics dashboard.
81.7% User retention after launch
26.4m Average session time on platform
"Creating campaigns in Seller Central is tedious. Syncing to SellerApp is worse. I wish this were one click."
Customer success SellerApp
Article on Medium Whatfix Design

The flow that wouldn't show

How a 3-day support ticket changed the way we build

Read on Medium

One piece so far, with more to come.

Photos from everyday life.

Shot on an iPhone, Fujifilm, or whatever I happen to be carrying.

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